About Obsidian Direct
Independent insurance done right — personalized, educated, local.
Our Mission
Obsidian Direct Insurance Services is a premiere independent agency that specializes in Auto, Home, and Business insurance. Founded in 2012, we've been dedicated to serving families, individuals, and businesses in Yuba City and the surrounding communities.
As an independent agency, we're not beholden to any single carrier. That means we shop the market on your behalf, comparing rates and coverage from top-rated insurance companies to find the policy that best suits your needs and budget.
“Our goal is to not only take care of your insurance needs, but to teach everyone about the risks that lie ahead.”
Robert Cuevas
Founder & Agent
What Sets Us Apart
Independent Advantage
We represent multiple carriers, not just one. This means more options, better rates, and coverage tailored to you — not a one-size-fits-all policy.
Education-First Approach
We take the time to explain your coverage, walk you through your options, and make sure you understand what you're paying for and why it matters.
Local & Personal
When you call Obsidian Direct, you talk to a real person who knows your name and your policy. No call centers, no automated menus.
BBB Accredited Since 2014
We hold ourselves to the highest standards of trust and transparency. Our BBB accreditation reflects our commitment to ethical business practices and customer satisfaction.
Let's Work Together
Ready for personalized insurance from an agency that puts you first?
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